X

LeadMD is now Shift Paradigm

Click to see how best of breed organizations are shifting to grow

Get Tactical Best Practices

Never skip a beat. Get content to your inbox as soon as it’s hot off the presses.

October 31, 2016

[Infographic] Navigating the Nurture Apocalypse

Are you going after the wrong brains?  In a world where more than 79% of “qualified” leads don’t convert to sales, it’s important now than ever to make sure you have the right path in place to navigate through the trenches of the nurture apocalypse. Get conversion and strategic messaging insights that don’t leave you dead in the dirt. Download the…

| ,
Read More >
October 12, 2016

The 2017 Marketing Maturity Benchmark Report

The 2017 Marketing Maturity Report is an annual report conducted by LeadMD that uses data to deliver a baseline for marketing automation best practices. We at LeadMD get this incredibly insightful information by benchmarking over 2,000 companies each year, all of which are either preparing to join the marketing automation world or are at various stages of maturity in their…

, , , , , | ,
Read More >
October 4, 2016

The Marketer Who Cried Wolf: How to Alert Sales the Right Way with Marketo

Don’t be an internal spammer! LeadMD’s Kim Para shares how you can set up Marketo alerts that actually matter to your sales team.

, | , ,
Read More >
June 30, 2016

[Infographic] Monsters of Funnel: Rockin’ the #ABM Tech Stack

Get the official Monsters of Funnel rockin’ ABM tech stack and return to the rock ‘n’ roll roots of customer engagement!

| , ,
Read More >
April 21, 2016

Don’t Gamble With Your Email Design!

As the creative director at LeadMD, I oversee a lot of freshly designed and developed assets coming out of our good ol’ content and creative factory. Most of the time we work together with our clients and take their email, landing pages, infographics or other assets from concept to completion, as a true extension of their team. Which we love and always want more of…

| , ,
Read More >
April 14, 2016

[Infographic] Relationship to Revenue: Using ABM and MarTech to Seal the Deal

Ever wonder how can you bring in more bucks and develop a stronger bond between you and your clients? Well, the wait is over! In this infographic, you’ll find out how to use the right tools, create appropriate content, and work with the right people-not only to help generate new revenue, but also retain current clients. Despite the hype, account-based…

, | , ,
Read More >
December 23, 2015

Email Subject Lines: How to Write Enticing Copy that Readers Can't Resist

With the rise of digital marketing, businesses are using multiple platforms like social media and web content to attract and cultivate leads–yet email marketing is still one of the most dominant mediums in marketing. The ability to craft personalized content and reach prospects at home, work, or on the go has made email marketing one of the most powerful tools…

| , ,
Read More >
December 15, 2015

The Super Awesome Totally Wicked Definitive Manual of Marketing Automation

In the jam-packed arena that makes up today’s marketing, success is measured by a single question: How effective are your conversations with your buyers? Marketing automation, like any tool, can be used for good or bad. In a good instance, you’ll be able to have effective conversations with your buyer through every step of their journey, from content to conversion….

, , | , ,
Read More >
February 6, 2015

Landing Pages: The Bridge Between Content and Customers

The rise of social media, the availability of in-depth data and the advent of powerful marketing automation software have all combined to create a whole new marketing concept designed around the needs and desires of prospects and customers.

, | , ,
Read More >
January 15, 2015

Marketing Enlightenment: There's No Such Thing as a Tactical Implementation

We’ve gotten spoiled by software in the past decade, led to believe that anything we need is available as plug-and-play. Easy to buy, easy to own has become a mantra of SaaS software.

| , ,
Read More >

ELEVATE YOUR PROCESSES, TECH & TALENT

Personalized Best Practice Hubs

 

Select one of the resource tracks below to dive in head first into critical content at each stage of your journey.

 

Strategy Resources

Tactics Resources

Planning Resources

Tech Resources

Talent Resources